Today’s day and age is ruled by the internet. Online marketing and transaction are all the hype. The convenience of clicking a single button and buying the thing of your choice is unmatched. Online shopping gives you way more variety than real shopping. Additionally, it is also cheaper as retailers cut back major costs by putting their wares online instead of on display.
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In this competitive market, various online marketplaces have sprung up. A strong contender of this is the OfferUp App. The OfferUp App’s client base consists of more than 44 million users.
The above graphic shows that 88% of this app’s users just search up the name and download the OfferUp app.
This app allows you to sell your stuff locally. The items on sale range consist of a variety of things. These go from books to furniture.
Why Should You Use Offerup?
On average, a normal person buys many things he or she does not need. Maybe it was the sale or the allure of trying out something new. But we all definitely have items lying around the house that we do not need or do not use.
All these things do is clutter up our house. They either take up unnecessary space and make your house look messy, or they stare at you to remind you of your reckless spending.
However, instead of discarding them, why not get back as much money as you can off of it? That is precisely what the OfferUp app and apps like OfferUp help you to do.
Here are a few benefits of the OfferUp app:
Few Benefits of the OfferUp App
One of the most riveting things about the OfferUp application is the fact that it allows the seller to discover and explore his or her local market. This highly expands your chances of being able to sell your product. People are more likely to buy things from a seller in their locality than go farther away, even if the price is not favorable to them.
Plus, one of the most troublesome things about online shopping is factoring in the cost of shipping. With websites and apps like OfferUp, the worries of shipping costs are gone. You can easily experience the unhindered shipping of items. Further, these products are more often than not, handpicked.
Note: Most of these applications offer free services to put items up for listing and sell them for free. However, some charge a tiny fee for the same. Additionally, a few other apps may be free for listing certain product categories but may charge for commission for other product categories.
Easy to peruse and efficient interface
The OfferUp app is an extremely well known-based marketplace available right now. This application utilizes C2C ideology with an emphasis on the in-person transaction. It is used for buying and selling items with ease.
One of the key features of this application is the involvement of easy to peruse categories. The OfferUp app and apps similar to OfferUp use quick browsing categories. This helps the user find good deals. It also helps to provide good value for money. You easily and successfully can sell products and items in your neighborhood in less than a recorded minute with ease.
This mobile-based app also allows you to message the buyers and sellers quickly and instantly. It also allows users to browse available items on sale based on your location and the categories you select.
This app can also be used to buy and sell almost any kind of item that you do not need right now. These items can include a variety of categories. The OfferUp app and apps similar to OfferUp readily provide information about every kind of item that is up for listing in your locality or area. Communication between buyers and sellers is done, keeping in mind the client’s safety. The OfferUp app also has an extremely cooperative community support system.
The app and similar applications also provide searches based on your city and zip codes.
The OfferUp app offers a ‘bump’ feature, which allows its clients to move the items up. Once they are ahead in the queue, it increases visibility for them. This is done at the expense of a nominal fee.
The app also comes with an in-app payment option. The money transactions are completed either with cash or with the application’s in-app payment platform. OfferUp’s product team has continued to focus its attention on removing any kind of friction, hindrance, or obstacles. The aim of the OfferUp app is to make exchanging of money as easy as possible for both the sellers and the customers.
The OfferUp app and apps like OfferUp are also important for market research.
The OfferUp app has conducted various surveys regarding marketplace opportunities. They concluded that women, particularly, were dubious regarding safety concerns. Thus, customized profile features now include verification badges, positive review attributes, average response time, trusted connections, and personalized background images.
Similarly, the OfferUp has established partnerships with all the local police organizations and a few select California Ralph’s locations in order to have appropriately monitored and trafficked spots for ‘community meetup’ in order for transactions to occur safely. The OfferUp Company engages and works with over a thousand police departments all over the country with more than four hundred meetup spots.
These spots are usually denoted through donated placards pointing out the meetup spot, which is monitored. The donated placards, as well as the information about these, are readily available to any of the police departments and are available in any quantity. All they have to do is request them through OfferUp’s official website. Sellers and customers can find information about the local meetup spots by clicking the green icon on the very bottom right side of their screen. This reveals a detailed map of all the nearby spots.
In addition to these in-person protections, this app also says that its anti-fraud system guards its clients by detecting all the signs of possible scam listings based on keyword usage.
What are the Apps Similar to OfferUp?
There are a variety of alternatives apps that are similar to OfferUp. Some of these include:
The LetGo app is definitely one of the strongest contenders of the OfferUp app. LetGo was launched by the ex CEO of OLX in 2015, Alex Oxenford.
Like OfferUp, LetGo lets you sell used cars, electronics, furniture, clothes, etc. quickly and with ease. This app is extremely secure and easy to use. It establishes secure chats and instant messages between buyers and sellers. Adding listings on this app is also extremely easy. It also allows you to invest in real estate.
This app was launched in 1995 and was one of the first established local marketplaces online. eBay is available online in the form of both websites, as well as an application. This is one of the most widely used apps and is spread by 30 countries.
OLX is also a popular online marketplace. It is spread globally in over 45 nations. It is also available both as a website as well as an application.
This app is available on iOS and Android.
This app is a new and fast-growing online market. Headquartered in Singapore, it enables the sale of a lot of items and supports the quick local sale of items.
This app has no in-app purchases or payments and is totally free. However, unlike the OfferUp app, Carousell does not have an in-app payment system. This is currently available in Singapore, Indonesia, and Taiwan. It is also available in Australia, Malaysia, Canada, and the Philippines. It has recently become functional in New Zealand and Hong Kong as well.
Craigslist is an American ad website. It is classified and allows the listing of products on the basis of various categories. This is one of the oldest marketplaces and is spread globally in over 70 countries. It is functional in over ten different languages.
OfferUp vs. LetGo: What’s the difference?
Both OfferUp and LetGo are two applications that offer online transactions for buying and selling products locally. They provide listing for various categories. They are both major contenders in the online marketplace game. So which one is better to use? Here is a comparison for you:
- As of July 2018, OfferUp has a total of around 42 million users engaged on its website. LetGo, however, has a double of the same. As of July 2018, LetGo had 74 million users.
- OfferUp offers the option of in-app payment. This allows the user to buy and ship to some other areas as well. LetGo, however, does not provide the option of an in-app payment system.
- Both OfferUp and LetGo verify user identities. However, the process of both differs. Verification in LetGo is as easy as providing email id, phone number, Biodata, or linking Facebook account. However, OfferUp requires the user to provide their driving license or Government-issued Ids.
How to Build an App for my Online Marketplace?
With applications like KickApp, you can create your own e-commerce marketplace with ease. Here are a few steps on how to do that:
Step 1: Planning
Be clear about the kind of app you want to make. Decide on what kind of products you want to sell through your app.
Step2: Advanced Technology Integration
Think of the advanced technology you can integrate into your application while you plan. This makes your shopping app scalable.
Step 3: Start Small
While starting out your app, first introduce a low range of products. Focus on the quality and not the quantity.
Step 4: Know Your Competition
The online marketplace sphere is extremely competitive. Know your competition- their skills and their weaknesses to improve your own app’s visibility in the market.
Step 5: Customer Profile
Know who your targeted customer audience is. Learn their shopping patterns and behaviors. Target their online hangouts. By advertising your application in these online hangouts, it will help your app to gain maximum visibility.
Step 6: Choose the Essential Features
When creating an application for marketing, you have to be clear about the kind of features you want to integrate into your applications. This would include- product list, search, navigation, checkout options, payment options, registration/login options, customer support, etc. This would also include features like Newsletters and Push notifications.
Step 7: User-Friendly logins
Make sure your login options are user friendly. Do not overwhelm your customers with various forms asking for various kinds of personal information.
Make sure that you allow them to browse the app as a guest. In the case where he or she is interested in buying goods/services, then your app should ask him or her to open an account with a simple registration form.
Step 8: Make Sure the Design is Attractive
The design of an application is one of the most important things that make or break a company’s career. Make sure that you prominently place the company’s logo for brand awareness. Displaying the products in an interesting manner and making the app easy to the user are a few ways to ensure that your app design is attractive.
Step 9: Customer Support
Make sure you have good, communicative customer support to solve any arising problems.
Step 10: Advertise your app
Make sure to advertise your app as much as you can. The more visibility your app has, the higher are the chances for your company’s success.
Step 11: Pay Attention to Feedback
Customer feedback is one of the most important things. Make sure to pay attention to customer feedback, and keep improving your application.
The online marketplace is a great invention of modern times. Not only it eases shopping for the customer, but it also provides a platform for independent business owners to thrive. Click To Tweet Be it the OfferUp app, apps similar to OfferUp, or your own application, there is no doubt that online marketing is a boon in all measures.